Insight Newsletter
February 4, 2021
Uncovering the Impact of Verification Services

The return on investment in verification services comes in multiple layers from increased customer service to saving money, time and increasing enrollment. Steve McDowell, the Associate Vice President for Financial Aid Services and Title IV Compliance for the Connecticut State Colleges and Universities (CSCU) joined us for a NASFAA FABS webinar and explained how he made the decision to incorporate verification services and the impact it has had on reducing melt, working through staffing challenges, managing expenses and increasing verification completion for CSCU. Listen now.

Communication is Key to FAFSA Completion

FAFSA completion signals the intent of students to attend college, and can help you predict enrollment. Even though the rates of completion among the high school class of 2021 have increased in the last few months, recent stats from NCAN’s Form Your Future show FAFSA completions are still down 10.1%, from 2020.

Without the ability to see students face-to-face, pop into a classroom, or post a sign, FAFSA completion suffers unless we adopt new outreach strategies. Replacing gentle reminders with personalized, specific communication promotes completion and provides connection; Inceptia’s FAFSA Completion Outreach program does just that. Through a variety of methods, our student advocates will reach out to students to help them see the value in completing the FAFSA and answer questions along the way.

The longer breaks that students have been experiencing can cause “melt” for prospective, current and withdrawn students. The FAFSA Outreach and Student Outreach Programs can help you connect and even re-engage with students to provide supportive options to encourage FAFSA completion to help you reach your enrollment goals.

Extra communication requires extra tools and tactics. Check out our free FAFSA Toolkit containing checklists, letters and emails, posters, and videos ready for you to share with students and families.

For additional details, contact our Client Support team or your Inceptia Business Development representative today.

Prepping for Increased PJ and SAP Appeals

Phew! You made it through 2020 and now you’re on to the first semester of 2021. As you look ahead and continue to adjust your processes this year, preparing for the potential increase in professional judgment and SAP appeals is essential – are you ready?

Developed with the student and administrator in mind, Inceptia’s PJ Advisor and SAP Advisor solutions are easy to use with intuitive questions and step-by-step instructions to capture each specific situation. Both solutions fit today’s environment and are available on any device, wherever and whenever, for the student and for your team to review and approve.

To learn more about streamlining your appeal processes visit the PJ Advisor and SAP Advisor pages for further information. You can also contact a Business Development representative in your area to schedule a meeting today!

Upcoming Webinars

Mark your calendars for these upcoming sessions. Registration is now open and seats are limited. Reserve your seat!

February 24 · 12:00 - 12:40 p.m. CT
Join this session to explore proven strategies for promoting FAFSA completion, and the free tools available to build a comprehensive communication plan, including deliverables, checklists, web banners, videos and more!
April 1 · 12:00 - 1:00 p.m. CT
In this session, we'll dig into the data from Inceptia’s second State of Student Finances publication, in which we surveyed over 65,000 students to gauge how financial behaviors change – or don’t – over time. The results give us unique insight into how students are navigating the pandemic and adapting their behaviors in the face of economic uncertainty. Save your seat today.
March 9 · 11:30 a.m. - 12:30 p.m. CT
This well-received session explores how mindfulness practice can help you bounce back, adapt, and even grow in response to the threats and challenges of ordinary life—without annoying people. Register now!
April 21 · 12:00 - 1:00 p.m. CT
While the CARES Act is helping many students who have been financially impacted by COVID, it may also cause confusion about repayment in general. Schools and your students are invited to this student-centered session to hear exit counseling concepts and have questions answered by an expert.

We'll "See" You There

Many conferences remain virtual this season and despite not seeing you face-to-face, we hope to talk with you!*

February 17-25: SASFAA
Matt Nettleton
Shannon Jones
March 2-4: CCCSFAAA
Mike Lubben
March 23-April 8: ILASFAA (IL)
Matt Nettleton
March 1-31: OASFAA (OH)
Matt Nettleton
March 2-18: MSFAA (MI)
Matt Nettleton
March 24-26: AASFAA (AZ)
Mike Lubben
March 1-31: WVASFAA (WV)
Matt Nettleton
March 9-11: MASFAA (MT)
Mike Lubben
March 25-26: NeASFAA (NE)
Mike Lubben

*Dates subject to change at the discretion of the conference.

Contact us for your personalized ROI evaluation!
Learn how Verification Gateway can improve your verification process resulting in a higher number of completed verifications in a shorter period of time while saving you money.